Participants to learn how to ‘resurrect old leads’ with powerful email messages—some containing just 9 simple words.
CHICAGO, Ill., October 28, 2013 – Agency Growth Academy today announced open enrollment for the third installment of its popular Video Marketing Mastery series. The upcoming Email Empowerment segment will focus on how to write stealth emails that convert new or inactive prospects into active customers. The free but impactful insurance marketing course is based on the proven strategies of Jeremiah Desmarais, award-wining insurance marketing strategist, Agency Growth Academy founder and go-to trainer for top FMO, GA and insurance carriers such as State Farm, Allstate, Aetna, Humana, Blue Cross Blue Shield and many others.
Agency Growth Academy’s Video Marketing Mastery series is designed to help insurance industry professionals embrace and master a wide range of digital marketing techniques. The four-part series covers everything from fine-tuning marketing messages to YouTube video ranking and Linkedin leveraging. The third and upcoming installment will focus on Stealth Email marketing strategies, where advisors will learn to “Say more with fewer words.” As little as nine words to be exact.
“The power of email marketing is often underrated, underused and consequently ineffective,” explains Desmarais. “Most of us have been trained to write formal, long-winded emails that hardly if ever deliver results. This insurance marketing course will train agents to write simple messages that encourage dialogue and convert.”
Named among the Top 40 Marketers Under 40 in the U.S. for 2013 by Direct Marketing News, Desmarais personally teaches the hands-on Video Marketing Mastery series. Students are given step-by-step instruction on how to write effective emails and auto-responders and use them in real-world scenarios. In addition to learning stealth email secrets, students will learn to automate and outsource their custom marketing systems to save time and money.
The Video Marketing Mastery series continues to garner praise from course participants. Boasting a 75-percent increase in leads and a 100-percent increase in productivity after using Desmarais’ strategies, health insurance agent Mary Heidbrierborker says her results are “100 percent better than prior efforts.”
“Jeremiah’s techniques are nothing short of revolutionary. The … information he’s giving [is] free. I’ve seen marketing gurus make you pay top dollar, [so] take it all in and put it to work!”
Open enrollment for the Video Marketing Mastery series is ongoing. Videos and course materials for the upcoming Email Empowerment segment will be released later this week. Course graduates will have a chance to compete for the “Best Insurance Marketing Video” title and a choice of iPad mini.
Interested parties can register for the free Video Marketing Mastery courses at the following link:
About Jeremiah Desmarais:
Jeremiah is an award winning insurance and business marketing strategist and digital marketer with over 23 awards, and ranked among the Top 40 Marketers Under 40 in the US. He is widely recognized for his strategic revenue boosting and design initiatives at companies such as GoHealth, Applied Systems, the United Nations and over 100,000 insurance agents internationally. His results include growing a start up by 1503% within three years, doubling sales of an insurance cloud product line in less than 9 months, generating $28M in new business in less than 11 months, and tripling the number of leads to the sales team while saving $1M in expenses in less than 6 months. He is the co-creator of the most popular insurance sales and marketing roadshow in the health insurance industry, touching the lives of 2,000 agents in less than one year in person. He is author of several white papers as well as a guest speaker at various carrier events and workshops. He’s judged the Interactive Media Association’s Web Awards and is a member of the Society of Industry Leaders. He’s trained the top producers on marketing, strategy and positioning, from some of the top FMOs, GA’s and carriers in the nation including: United HealthCare, GoldenRule, State Farm, Allstate, Aetna, Humana, Blue Cross Blue Shield, Foremost Insurance, Anthem, Universal American, GoHealth, CIGNA and many more. As a Top 1% on LinkedIn, you can connect with him here: http://www.linkedin.com/in/jeremiahdesmarais/
About Agency Growth Academy:
The Agency Growth Academy is an insurance education group that teaches marketing, strategy and success principles to insurance agents. The flagship program, “Strategic Digital Marketing Broker Bootcamp” is a five week online training program that shows agents, step-by-step, how to build a strategic marketing foundation to their agencies that gives them elite status, create a lead generating online cornerstone and how to leverage the most popular places for free traffic to generate a never-ending stream of leads. We’re honored to have outstanding reviews from our graduates and a long track record of insurance industry accolades. Agency Growth Academy is owned by Lift Capital Ventures, LLC.
D. Ellen Vaughn – [email protected]
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